Resilient Retail Concept

• Type

  Retail

• Location

  Toronto

• Year

  2020

As the COVID-19 pandemic of 2020 has shifted consumer behaviour and retail operations, Mason Studio created a series of explorations that reimagines how retail spaces can be designed to facilitate a more resilient customer service model.

Each exercise redefines the business model to provide an alternative product delivery system and customer experience. The resulting approach is an example of how the physical space can be designed to facilitate a new retail experience, modernize outmoded aspects of some service models, and demonstrate how interior design considers physical spaces and the human interaction within them.

The exploration includes a grocery shop, hair salon and tailoring service concepts.